Whether you are a start-up company looking for a complete branding package or an established business wanting help to enhance your image, we will work with you to discuss your goals, understand your needs and create a strategy that will get results.
Your brand is what the market thinks of your business, and so is influenced by a myriad of factors. The visual parts of that equation – logo, colors, fonts, textures, imagery – have an immediate impact on how someone perceives your company before they even have a personal experience with you. Each of these factors will help people understand an enormous amount about you, without you saying a word. Once developed, consistent visual branding across all your advertising pieces will make you easily identifiable in the marketplace. We can help you with that.
The base of any company’s brand is their personal mark – their logo, business cards and stationary. These pieces are what identify your business as you. And it’s important they identify you accurately, that they represent the core of your product or service.
- Logo development
- Business card design
- Letterhead, invoices, envelopes, whitepapers
A presence on the World Wide Web is no longer an elite privilege of big business, it’s the first place existing and potential customers will look for you. Gone are the days of the phone book; it’s Google that gets people to your door.
With the advancement of online capabilities, the Internet has far passed its initial limitation to brochure-style websites. Now that people use the Internet as their main communication and information-gathering tool, we need to change the way we engage with customers online. They want an experience when they come to your website – visuals that attract their attention, content that draws them deeper, and the opportunity to interact with your business on a personal level.
Bella Spur Innovative Media is the only agricultural advertising agency giving our customers control over your own website. Once the initial design and development is complete, you will have the option of maintaining the site yourself on a day-to-day basis. If you can operate Microsoft Word, you can upkeep your own website. No more update fees.
As your business or organization grows, your website can grow right along with you. The content management systems we use make expanding functionality or freshening the visual design of your site much simpler than with traditional, static sites.
- Website design and development
- Search engine optimization
- Social media integration
- Online advertising
In a sea of paper, it’s critical that your business stand out. Before starting any print project, we consider what it will take to put your brochure, catalog or mailer on the top of the pile – size, shape, paper stock, imagery and design. We make sure that your investment in printing gets you the maximum bang for your buck.
- Print advertisements
Facebook, Twitter, YouTube and blogs have become as much a part of our daily lives as morning coffee. We want to feel connected to the world around us – your customers are no different. And now you have the opportunity to connect and dialogue with them in a way you never have before.
At its most basic, social media is about building relationships. Rather that talking at your target audience, you can now talk with them to understand their needs, establish rapport and keep them in the loop about what’s happening with you.
We can get you set up and coach you on how best to use your new-found power. Or, if you recognize the value of social media but it’s just too far out of your comfort zone, we will take care of it for you.
You can have it all
Would you like to be able to turn over the worries of marketing strategy and placements to someone else? Or even just have someone to call when you have questions about how best to spend your advertising dollars, who will remind you of upcoming deadlines? We’re here to make life easier for you.
Bella Spur keeps its proverbial finger on the pulse of the industry, and we’ll work with you on a retainer to create and execute an effective annual advertising strategy. As technology and communication outlets change, we’ll re-evaluate your plan and make any necessary adjustments.
We pride ourselves on knowing our clients’ businesses inside and out, on being connected to the rural audience, and on being current with marketing trends, because our clients’ success is how we measure our own.